Bud Light recently made a controversial decision to partner with a transgender influencer, Dylan Mulvaney, to promote their brand. This move was met with outrage from many Americans who feel that the company has lost touch with reality.
But Republican female governors have taken the lead in responding to this affront by launching a line of “Real Woman” koozies.
Arkansas Governor Sarah Huckabee Sanders announced the release of the koozies on social media, declaring, “Today, we salute all the real woman leaders of this great country. Real women don’t have to fake it.”
The koozies were launched alongside fellow female GOP governors Kristi Noem of South Dakota, Kay Ivey of Alabama, and Kim Reynolds of Iowa.
In an ad promoting the koozies, the narrator emphasized the hard work that real women do and the differences between what is real and what is fake.
The ad also took a shot at companies that have lost touch with reality and can no longer tell the difference between the two. The ad spoofed Bud Light’s famous “Real Men of Genius” advertising campaign of decades past.
The “Real Woman” koozies offer a way to stand up against big corporations that have lost sight of reality, all while enjoying a cold beverage. And if it covers up the label of a big woke company, well that works too!
Bud Light faced immediate backlash for its brand deal with the transgender influencer. The company’s marketing vice president responsible for the campaign, Alissa Heinerscheid, was placed on a leave of absence. She was reportedly replaced by Budweiser Global Marketing Vice President Todd Allen.
Republican female governors are taking a stand for real women and sending a clear message to big corporations that their virtue signaling will not be tolerated.
The “Real Woman” koozies offer a fun and playful way to stand up against companies that have lost sight of what really matters. Real women are strong, capable, and authentic, and they deserve to be celebrated.